by Sarah Short | Jan 28, 2022 | Brand New Coaches, Coaching, Marketing For Coaches, The Coaching Revolution
I am running a challenge. It’s just for qualified coaches, or those who are taking a coaching qualification. The challenge will be 4 days long. 4 days, 4 tiny tasks and one enormous lightbulb moment – if you join us. What We’ll Cover In The Challenge...
by Sarah Short | Jan 7, 2022 | Brand New Coaches, Coaching Credential, Marketing For Coaches, The Coaching Revolution
Hearing lots of chatter amongst groups of coaches and my ears always prick up when it comes to marketing chatter. The most recent to reach my ears was something that was said by a coach who had attended one of my workshops around why coaches need a niche and how to...
by Sarah Short | Sep 16, 2021 | Brand New Coaches, Coaching, How To Sell Coaching, Marketing For Coaches
There are only about 2000 companies in London that fit the description of the place that my ideal client works! One of our mentees said this, he was horrified, he thought it was a recipe for certain failure. He’s wrong. The reason he’s wrong is this...
by Sarah Short | Jul 30, 2021 | Brand New Coaches, Coaching, How To Sell Coaching
The art of good marketing is understanding what your client is thinking and what they care about. Even better is to join the conversation that they are already having in their head. There is nothing creepy or sneaky about this. Understanding your client is the...
by Sarah Short | Feb 20, 2021 | Brand New Coaches, Coaching
I asked a question in our public Facebook group this week and it was this: What is your niche? The answers included things like ’40-60 year olds who want a life change’, and ‘helping women step into the life they deserve’ – neither of...
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