There’s (yet another!) myth that surrounds the concept of marketing for coaches and that’s the idea that if you only want a few clients, you only need to market a little. Here’s the thing – there’s no such thing as marketing a little. You...
Yes! You can be a good coach and a good marketer (This is the complete answer and the shortest article I’ve ever written!) Seriously though, there is some utter nonsense floating around in the shape of the beliefs of some coaches around what marketing is and...
A really interesting thing that every mentee goes through – almost without exception is imposter syndrome – or, as I prefer to think of it – overwhelming self-doubt. The journey from clueless, to proficient marketer has a number of close encounters...
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