by Sarah Short | Apr 14, 2026 | Coaching Client Acquisition, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution
Presence and client acquisition are not the same thing, and most of us who are not getting enquiries have been doing one while believing we were doing the other. The distinction matters because a coach who believes she is marketing, and getting no results, draws a...
by Sarah Short | Apr 13, 2026 | Marketing For Coaches, Nail Your Niche, Self-Employed Marketing, Social Media Marketing, The Business Of Coaching, The Coaching Revolution
Three times a year, I run a free challenge called Nail Your Niche for qualified coaches who are struggling to find clients who can, and will, pay a professional rate for their coaching. One of the most disheartening situations I encounter, and one of the most common,...
by Sarah Short | Apr 12, 2026 | Coaching Client Acquisition, How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
Three times a year, I run a free challenge called Nail Your Niche for qualified coaches who are struggling to find clients who can, and will, pay a professional rate for their coaching. One of the things the challenge surfaces very quickly is how much coaches are...
by Sarah Short | Apr 10, 2026 | Business Development, Business Planning, Coaching Client Acquisition, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution
A lot of the advice around client acquisition in the coaching world is about scaling. The problem is, you can’t scale something that doesn’t work. That hasn’t stopped the advice from spreading though. It’s loud, it’s confident, and for most coaches who try to follow...
by Sarah Short | Apr 9, 2026 | Coaching Client Acquisition, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution
Three times a year, I run a free challenge called Nail Your Niche for qualified coaches who are struggling to find clients who can, and will, pay a professional rate for their coaching. One of the most common pieces of advice coaches receive, from other coaches, from...
by Sarah Short | Apr 8, 2026 | Business Development, Marketing For Coaches, Marketing Tools, Nail Your Niche, Self-Employed Marketing, Social Media Marketing, The Business Of Coaching, The Coaching Revolution
Three times a year, I run a free challenge called Nail Your Niche for qualified coaches who are struggling to find clients who can, and will, pay a professional rate for their coaching. When coaches say they hate ‘marketing’, they’re usually right because...
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