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Give Your Knowledge Away

Give Your Knowledge Away

by Sarah Short | Jun 17, 2021 | Brand New Coaches, How To Sell Coaching, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution

Free Coaching You may have read some of my content around and about in which I say don’t give your coaching away for free as a marketing strategy. Pro bono clients do not lead to referrals that want to pay you a professional rate – they lead to referrals...
8 Client Acquisition Myths Busted

8 Client Acquisition Myths Busted

by Sarah Short | Jun 11, 2021 | Coaching, How To Sell Coaching

I keep hearing nonsense, myths actually, about how coaches should find their clients and it really makes me mad. The reason I get mad is because these myths are perpetuated by coaches, they get repeated to one another as ‘truth’ when they’re really...
Focused Marketing Is Important

Focused Marketing Is Important

by Sarah Short | Jun 4, 2021 | How To Sell Coaching, Marketing For Coaches, The Business Of Coaching

As consumers, we’ve all become extraordinarily good at not being focused on things that don’t interest us. It’s not that we actively ignore them, it’s that we don’t even notice them in the first place. It’s a really good thing that...

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