Being a great coach is half the job. Finding clients is the other half.

You qualified, built the website, posted and networked, and you’re still waiting for clients. Finding them is a separate professional skill set – and we teach it.

ICF-accredited programmes
Mentored by coaches marketing their own practices
Founded by Sarah Short, author of three books on the business of coaching

You've done everything right. So why isn't it working?

You qualified as a coach. You built a website, posted on social media, networked, and maybe even invested in extra certifications. You followed all the advice.

You put in the work and you’re still waiting for clients.

The problem is that coaching and client acquisition are two different skill sets. Your coach training gave you one half – the ability to deliver excellent coaching. The other half – finding and winning clients – is a separate professional discipline with its own principles, methods, and learning curve.

That’s the gap and it’s exactly what we fill.

 

 

We teach the other half

The Coaching Revolution is the business education that sits alongside your coach training.

We teach client acquisition, business development, marketing that works for coaches, and the practical mechanics of running a profitable practice.

All our programmes are ICF-accredited for 40 CCEUs (23 core and 17 RD).

If you’re tired of waiting to be found and ready to learn how to find clients consistently, let’s talk. The call is free and it’s with one of our team – all of whom have been through a Coaching Revolution programme themselves. You’ll get straight answers about which programme fits, and if we’re not right for you, we’ll say so.

We teach the other half

The Coaching Revolution is the business education that sits alongside your coach training.

We teach client acquisition, business development, marketing that works for coaches, and the practical mechanics of running a profitable practice.

All our programmes are ICF-accredited for 40 CCEUs (23 core and 17 RD).

Momentum For coaches whose clients are individuals who pay for their own coaching. You’ll learn how to attract private clients consistently and charge professional fees.

Find out more…

Advance For coaches who want to work with corporate or third-sector organisations. You’ll learn how to win contracts and build relationships with organisational buyers.

Find out more…

All programmes are £3,750 (inc VAT) or £3125 if you’re outside the UK, and include 12 months of support and accountability.

10 x monthly payment plans available.

Realistic timelines. No false promises.

We won’t promise you 25 clients in 10 months or six-figure income in 90 days. Anyone promising that is selling hope, not education.

Building a coaching business takes time, consistency, and proper training. Our mentors are all Coaching Revolution alumni who built their own businesses using exactly what we teach. They’re not teaching theory — they’re actively marketing their own practices right now, using our methods.

We also won’t leave you to figure it out alone. Our programmes include weekly accountability calls, co-working sessions, daily drop-in Zooms, and a community of coaches who take their businesses seriously.

A picture of Wendy Nicholls, smiling

From 70-hour weeks as an academic to a full practice

When Dr Wendy Nicholls joined us in July 2024, she was working more than 70 hours a week as an academic. She is a Chartered Coaching Psychologist with more than twenty years in academia, and she had taken voluntary redundancy to coach for a living, building her practice around her research specialism: the psychology of weight management. The casual contracts were paying the bills because the coaching wasn’t. 

The reason for the collapse in her weight management work was that Mounjaro arrived, and demand for weight-management support collapsed across an entire industry. Wendy found herself doing more marketing than ever for fewer enquiries than she’d had doing no marketing at all. With her Coaching Revolution mentor she realised that the market had changed, it wasn’t that her marketing was failing.

She pivoted to career coaching for academics, a path she had lived, and the fresh focus produced results quickly because she was applying the same method a second time. Joining the online communities where academics gather, she added value without selling, ran a free workshop that nearly a hundred academics attended, and wrote weekly posts for the line managers who hold the budgets.

Today Wendy has 24 one-to-one clients on coaching packages and 6 clients from an associate company, alongside paid workshops, speaking engagements, and group coaching commissioned by a university department. She still remembers getting her first few clients through the door and thinking “this might just work!”. If you’d like to listen to the full podcast in which Wendy describes her journey, you’ll find it here. (That’s a link to Spotify – you’ll also find the podcast on your preferred listening platform.)



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Ready to build a coaching business that pays?

If you’re tired of waiting to be found and ready to learn how to find clients consistently, let’s talk. The call is free and it’s with one of our team – all of whom have been through a Coaching Revolution programme themselves. You’ll get straight answers about which programme fits, and if we’re not right for you, we’ll say so.