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Business Development Training (for free!)

Business Development Training (for free!)

Coaches are usually skilled up to the gills on the delivery side of their business. Not as skilled (and in many cases utterly unskilled) on the side of their business that looks at creating the opportunities to do that delivery though. Also known as sales and...

Nobody Buys Coaching

Nobody Buys Coaching

It's quite a surprise to hear me say that, isn't it, but it's true. Nobody Buys Coaching, well nobody buys the process of coaching*. I can hear you clearing your throat in discomfort and thinking well if nobody buys coaching, how on earth am I supposed to create a...

Consistency Matters

Consistency Matters

I speak to dozens of coaches each month. It's what I do for a living and it is something that I really love. It means that I'm very well informed when it comes to understanding what coaches think, and what they believe to be true about creating a financially viable...

What Is 6 Months Of Your Time Worth?

What Is 6 Months Of Your Time Worth?

The thing about time is that we all think we have loads of it. Maybe not in minutes in the day (you only need to have children to know that minutes in a day are precious) but in terms of months and years. So if I ask you to put a price on what 6 months of your time is...

Why Don’t You Pick Up The Phone?

Why Don’t You Pick Up The Phone?

The marketing process that we teach generates inbound enquiries. What that means is that potential clients, those who have recognised themselves in the things that you write or say, will come to you and say hey there, I read/heard this thing that you said/wrote and...

Finding Your Tribe, Like Birds Of A Feather

Finding Your Tribe, Like Birds Of A Feather

The thing about finding your tribe is that you get so much more than simply other people. Our Tribe Our tribe hangs out in INCROWD. It's a Facebook group and it's where we exist on a day-to-day basis. We also manifest on a weekly Zoom call (fondly known as Monday...

It’s ALL About The Community

It’s ALL About The Community

We're human. Humans are social creatures. Humans like other humans. They like community. We're also coaches. Coaches are also social creatures. Coaches like other coaches (we speak the same language). However... Coaches end up working alone. This is madness and...

‘Professionals Aged 20-50’​ Isn’t A Niche

‘Professionals Aged 20-50’​ Isn’t A Niche

A niche should be 'an inch wide and a mile deep'. I can't even remember where I heard this description - it was years ago - but it was true then and it's true now. Within that inch-wide niche lies your ideal client. Yesterday I delivered May's free masterclass over...

Be Authentic? WTF Does That Mean?

Be Authentic? WTF Does That Mean?

Occasionally I get really irritated by stuff I read. Sometimes, I get so irritated by it that it leads to my creating articles, posts and videos to talk about my irritation. Be Authentic they say! What does that even mean? This is one of those articles. The posts and...