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Coaching Business, or Busy-ness?

Coaching Business, or Busy-ness?

There's an interesting conundrum around creating a viable business, and that's the difference between busy, productive and effective. Do you have a business, or a busy-ness? Premise For This Article Let's start with a premise. That premise is this: without clients,...

Marketing For Corporate Coaches

Marketing For Corporate Coaches

I presented a complimentary webinar to a group of coaches who were part of a community of coaches who are interested in having their own coaching businesses. I was - of course - talking about how to market your coaching business. As always, there were a couple of...

Don’t Disappear, Stay Visible

Don’t Disappear, Stay Visible

Summer is over. For me, it was a lovely one because having enjoyed a warm and sunny June, July and August (a bit too warm on one occasion to be honest, when the mercury hit 41 degrees!) I was away for the whole of September. But I remained visible online! I can't...

Good Marketing Works EVERY Time

Good Marketing Works EVERY Time

I was talking to a coach last week about them using a marketing tool that has a monthly subscription. This isn’t a Coaching Revolution coach I hasten to add. The tool I was recommending costs $19pm and it offers massive time-saving potential for this particular coach....

But Are You Prepared To Do The Work?

But Are You Prepared To Do The Work?

The thing about what we teach is that it's not new. The method of marketing to a niche and an ideal client within that niche is used by every successful organisation all over the world. You just have to do the work! All of them. What we've done is hone it for...

How Many Clients Do You Need?

How Many Clients Do You Need?

There are only about 2000 companies in London that fit the description of the place that my ideal client works!  One of our mentees said this, he was horrified, he thought it was a recipe for certain failure. He's wrong. The reason he's wrong is this - he hasn't...

NOW Is The Best Time

NOW Is The Best Time

I'm going to tell you why now is the very best time in history to start a coaching business. You don't believe me? Let me explain... Life coaching was started by an American chap called Thomas Leonard. He was a financial planner, and it became apparent to him that his...

I Must Be A Lousy Coach….

I Must Be A Lousy Coach….

...if I must market myself... That was said. Out loud. By a coach. In my hearing! I was stunned. How on earth has the coaching industry got so f**ked up that coaches can believe this nonsense? This is the flip side of the adage that if your coaching is good enough,...

Change Your Priorities, Change Your Life

Change Your Priorities, Change Your Life

A mentee of ours and I were chatting this week. She told that some of the cohort from the - very prestigious - coach training school she attends asked her how does she find the time to be 'constantly posting on LinkedIn?' (It's no secret that it's her priorities, but...