We have opinions…
Nail Your Niche
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The Opportunities We’re Protecting Don’t Exist
The same conversation, every single time I've been running my Nail Your Niche challenge for about five years now, at least three times a year, and every single time, the coaches who show up are in exactly the same position at the start. They say the same things: "But...
We Can Coach Anyone. We Can’t Market to Everyone.
A logical leap that costs us clients One of the first things we learn in coach training is that we can coach anyone. It's true, and it's one of the things that makes coaching such a powerful profession. The skills are universal - active listening, powerful...
Structure, Process, Accountability, Support
Why Your Coaching Works Our clients come to us stuck. They've been trying to solve their problem alone, taking random actions, hoping something will work, and nothing has shifted. They've been trying to solve their problem alone, taking random actions and hoping...
Commercial Viability -v- Coach Passion (Both Matter)
You've chosen your niche. You can articulate the problem you solve, you understand the people you want to help, and you're ready to get visible. There's just one problem with this picture, and it's the reason so many coaches struggle to find consistent clients even...
Credentials Don’t Bring Clients
There's a belief in our profession that goes something like this - once I reach a certain milestone, clients will start coming. The milestone might be 75 coaching hours, or ACC, or PCC, but the belief is the same. We invest our time, money and energy into reaching...
Why Isn’t This Working?!
You've done the research. You've read books about coaching business, downloaded guides, watched webinars, maybe even taken free courses. You know what a niche is, you understand the importance of marketing, and you've made a plan and yet several months in, you're not...
The Clients You’re Afraid Of Losing Don’t Exist
Almost every coach I speak to resists niching for the same reason - they're afraid of missing out on clients who don't fit their chosen focus. We look at the vast pool of people we could help and can't bring ourselves to narrow it down, because narrowing feels like...
What’s Changing With Our ACC Exam Prep Tool (And Why)
When we launched the ACC Exam Prep Tool, we priced it at £10 per month + VAT. We wanted it to be accessible, and we wanted coaches to feel like the cost wasn't a barrier to getting properly prepared for their exam. That pricing did what we needed it to do - coaches...
Good Coaches Are Ten-A-Penny!
That's a controversial thing to say, isn't it? However it's true - there is never a shortage of qualified coaches who are keen to deliver coaching. What that means is that some of the bigger coaching platforms can pay really poorly - think circa £50 per session - and...
Monday Morning Motivator
Each week, we send out a little missive. It’s not arduous to read, in fact it’s light-hearted and it’s perfect to keep you up to date with what’s going on a The Coaching Revolution HQ.