We are living in unprecedented times. Who’d have believed, even a week ago that one-third of the global population would be confined to their homes – and actually cooperating with that (for the most part!)? Don’t be scared though, get busy!...
I am used to coming across massive resistance to the idea of having an ideal client. It feels counterintuitive to be laser-focused in your marketing, and casting your net wide seems so much more sensible. However, there are huge benefits in defining your ideal client...
Coaching is insidious (but in a good way). It gets under your skin and becomes so much more than a skill. Coaches can see potential in everyone, even (especially?) when they don’t see it in themselves, and coaching becomes a vital part of our every day lives. In...
A sad truth in the coaching industry is that fewer than 1 in 5 coaches succeed. By succeed, I mean very specifically, succeed in creating a coaching business that can sustain them financially. 1 in 5 is a very small number. Worse, there are 4 out of 5 who fail to...
What kind of client would you like to coach? This week I had a very interesting conversation with a woman who described herself as a political activist. This woman works full-time supporting the seriously disadvantaged; women in refuges and the homeless, to name but...
Recent Comments