A sad truth in the coaching industry is that fewer than 1 in 5 coaches succeed. By succeed, I mean very specifically, succeed in creating a coaching business that can sustain them financially. 1 in 5 is a very small number. Worse, there are 4 out of 5 who fail to...
You’re a great coach. You absolutely understand what kind of clients you want to work with. You know what your coaching client needs. The issue you’ve had so far (if I had to hazard a guess) is that people just don’t seem to understand what you do....
What kind of client would you like to coach? This week I had a very interesting conversation with a woman who described herself as a political activist. This woman works full-time supporting the seriously disadvantaged; women in refuges and the homeless, to name but...
One of the things that coaches who talk to us about becoming mentees want to know, is where will I find clients? Rather frustratingly, the answer I always give is ‘it depends’… Let me explain. WHO Is Your Client? You may have heard me talk about the...
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