We have opinions…
Client Acquisition: Are Coaches Being Gaslighted?
Are coaches being gaslighted when it comes to client acquisition? I think we are. A very odd thing happens to coaches once they've qualified. It's something I can only describe as gaslighting. Coach Client Acquisition: Are Coaches Being Gaslighted? Let me set the...
Why Environment Matters To Client Acquisition
Coaches who seem to stick to good habits with ease are often benefitting from an environment that makes those behaviours easier. Coaches who struggle to succeed could be fighting an uphill battle against their environment. What often looks like a lack of willpower is...
Values and Emotions Are Not A Coaching Business Niche
I've been having a conversation about where different coaches focus their marketing efforts. I have discovered a misunderstanding about what makes a good niche. I have an engaged Facebook group. It's called Build A Coaching Business (I use the Ronseal naming method 😉)...
Confirmation Bias Is Killing Your Coaching Business
What if, as a profession, our beliefs around marketing are wrong? This blog is all about confirmation bias and marketing for coaches. Historically, the perceived wisdom around building a coaching business has been that to grow a business, you need to have meaningful...
Coaches Need Specialist Marketing Training
I see people saying they teach marketing to 'coaches, consultants and therapists' or something similar. Here's the thing - they're usually not talking about us. The kind of coaches that this type of marketing helps are the kind of coaches we are often mistaken for,...
From Coach To Well-Paid Professional (Part 3)
There’s so much misunderstanding about what marketing is. I’m writing a series of articles to show you what good marketing looks like. I’ll highlight a coaching professional who is marketing well in each article. This is the third in a series of articles I’m writing...
Work With Me For Free
There are many coaches who would love the opportunity to work with The Coaching Revolution, but are hesitant to commit, and I get that. These are several reasons that people have been hesitant to join us in the past: It's a lot of money to commit I've been burnt...
From Coach To Well-Paid Professional (Part 2)
There’s so much misunderstanding about what marketing is. I’m writing a series of articles in which I show you what good marketing looks like. I'll be highlighting a coaching professional who is marketing well. This is the second in a series of articles I'm writing...
Good Marketing Is Invisible
In the world of coaching, the idea of marketing elicits mixed feelings. For many of us, even the thought of self-promotion and pushing our services can be uncomfortable. It conjures images of flashy salespeople and pushy tactics. This sentiment, however, is rooted in...
Monday Morning Motivator
Each week, we send out a little missive. It’s not arduous to read, in fact it’s light-hearted and it’s perfect to keep you up to date with what’s going on a The Coaching Revolution HQ.