by Sarah Short | Feb 25, 2025 | Coaches Supporting Coaches, Core Values, Corporate Coaching, Credibility, How To Sell Coaching, The Business Of Coaching, The Coaching Revolution
‘The Commercial Crisis In Coaching’ is the culmination of some conversations I’ve had with coaches this week and a lot of reflection. I’m interested in your thoughts… Why Good Conversations Aren’t Enough Professional coaching bodies and...
by Sarah Short | Nov 28, 2024 | Business Development, Coach Mindset, Core Values, Ethics, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution
Terms like soul-led and heart-centred are used by marketing trainers targeting coaches. Far from being harmless spiritual language, these terms are deliberately wielded to exploit coaches who believe marketing is inherently unethical. The coaching profession labours...
by Sarah Short | Apr 8, 2024 | Coaching, Core Values, Ethics, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution
I have discovered a situation that I think is exploiting coaches. I’d be very interested in whether you think this is exploitation or fair exchange. Recently, several coaches made me aware of a company that they had discovered. They asked me my opinion of that...
by Sarah Short | Mar 1, 2023 | Core Values, How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
We often hear people talking about their mission; their ‘why’. Simon Sinek wrote the book Start With Why and he has made a career of helping people to understand the importance of it. It seems to be a simple thing, doesn’t it? Why are you doing what...
by Sarah Short | Jun 21, 2022 | Business Development, Core Competencies, Core Values, Ethics, The Business Of Coaching, The Coaching Revolution
We have core competencies for coaching, tenets that underpin our ethics and our coaching skills. The leadership team at The Coaching Revolution is made up of 14 mentors who are alumni. They joined The Coaching Revolution to learn how to market their coaching business...
by Sarah Short | Jun 13, 2022 | Core Values, Ethics, How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
As professional coaches, we have a code of ethics. Whether we’re ICF, EMCC or AC trained (or any of the myriad of other professional qualifications) the ethics part of our coaching really matters. It matters to us and to our clients. Ethics of Marketing...
Recent Comments