by Sarah Short | Feb 25, 2025 | Coaches Supporting Coaches, Core Values, Corporate Coaching, Credibility, How To Sell Coaching, The Business Of Coaching, The Coaching Revolution
‘The Commercial Crisis In Coaching’ is the culmination of some conversations I’ve had with coaches this week and a lot of reflection. I’m interested in your thoughts… Why Good Conversations Aren’t Enough Professional coaching bodies and...
by Sarah Short | Jan 29, 2025 | Elevate, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, Public Sector Background, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
If you’re a qualified coach with a UK public sector background, you might already know that securing work in this space comes with its own set of challenges. Procurement processes, tendering systems, and stakeholder concerns can feel like a minefield. It’s not about...
by Sarah Short | Jan 29, 2025 | Coaching, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, Nail Your Niche, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
As you may be aware, I run a free challenge several times a year. This year, this question was asked more than once, particularly by coaches who want to work with those who are employed by the NHS. Apparently, some employees of the NHS have access to free coaching...
by Sarah Short | Dec 8, 2024 | Business Development, Coaching Client Acquisition, How To Sell Coaching, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution
The Real Cost of Building a Coaching Business (And Why It’s Not Your Fault) You’ve probably spent more than you’d like to admit trying to build your coaching business. Let’s be honest – there’s the coaching qualification (several...
by Sarah Short | Nov 28, 2024 | Business Development, Coach Mindset, Core Values, Ethics, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution
Terms like soul-led and heart-centred are used by marketing trainers targeting coaches. Far from being harmless spiritual language, these terms are deliberately wielded to exploit coaches who believe marketing is inherently unethical. The coaching profession labours...
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