Your Coaching Peers Are as Lost as You Are

Your Coaching Peers Are as Lost as You Are

by | Jan 7, 2026 | Business Development, Coaches Supporting Coaches, Coaching Client Acquisition, How To Get Coaching Clients, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution

When we’re struggling to find clients, we turn to the people who seem like they should have answers – our reciprocal coaching partners, our tutors from coach training and our fellow coaches. We have conversations that start enthusiastically and eventually...
Your Training Made You a Great Coach, Not a Business Owner

Your Training Made You a Great Coach, Not a Business Owner

by | Nov 17, 2025 | Business Development, Coaching, Coaching Client Acquisition, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution

We walked out of our coaching qualification feeling ready. We’d learned the models, practiced the techniques, logged our hours, and passed our assessments. We were on our way to being credentialed coaches, and we thought we had everything we needed to start...
Client Acquisition Is an Active Process

Client Acquisition Is an Active Process

by | May 20, 2025 | Business Development, Coaching Client Acquisition, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution

Most coaches aren’t inactive when it comes to client acquisition efforts. They’re busy and often frustrated. However, activity isn’t the same as traction and isn’t necessarily a working client acquisition process – unless it follows a structure. Posting about...
The Myth of the High-Ticket Client

The Myth of the High-Ticket Client

by | Mar 13, 2025 | Challenge for Coaches, Coaching Client Acquisition, How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution

The phrase high-ticket client is one of those vague, feel-good marketing buzzwords that has wormed its way into the coaching industry. It’s used liberally by those who want to sell to coaches, promising them a shortcut to riches with clients who are supposedly ready...