How Do I Get Coaching Clients?

How Do I Get Coaching Clients?

I belong to a Facebook group that’s full of coaches of all kinds. Many (most?) of them are not our kind of coaches, but some are. The members of this group write many different kinds of posts, some of which ask questions about coaching techniques and others...
Is Social Media Essential For Coaches?

Is Social Media Essential For Coaches?

I regularly hear people saying to coaches that there’s ‘no need to be on social media’, and that ‘marketing can be done in 15 minutes a day’. Let me say right here, I think that these statements are disingenuous. They are disingenuous...
But I Shouldn’t Have To Market!

But I Shouldn’t Have To Market!

When my girls were younger and taking exams, they would rage about the unfairness of it all. The oldest would flounce, shout, and tell me that exams are ridiculous and that she shouldn’t have to sit them. I told her that there was no point whinging. We live in a...
But I’m Not Passionate About That Niche!

But I’m Not Passionate About That Niche!

One of the things that most coaches find most frustrating in the beginning is the idea that they might choose the wrong niche and commit themselves to a lifetime of boredom. Worse still is the worry that they’ll choose the wrong niche and condemn themselves to...