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Marketing Is Client-Focused Too!
Coaching Is Client Focused Coaches are all about the client. We’re all about not inserting our knowledge and experience into the coaching conversation. We understand that each client is unique and that holding space for one is a different experience from holding...
3 Things Your Clients Care About
The art of good marketing is understanding what your client is thinking and what they care about. Even better is to join the conversation that they are already having in their head. There is nothing creepy or sneaky about this. Understanding your client is the...
Offensive Marketing & International Coaches
It’s a really odd thing. There is a (massively misplaced) sense of superiority amongst the international coaching community. It around the process of finding coaching clients and how offensive marketing can be! Those who hold higher-level qualifications,...
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