Coaching Business Archives

Mastering Marketing Skills

by Sarah Short | Jul 7, 2023 | Coaching Client Acquisition, How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution

As coaches, our primary skill set revolves around our ability to support others to achieve their full potential. We are experts at inspiring change, fostering growth, and delivering impactful support. But to build a thriving coaching business, there’s another...

Monetisable Credibility

by Sarah Short | Oct 31, 2022 | Business Development, Coaching, Credibility, How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution

I read a comment that Claire Pedrick MCC left on a post a week or so ago and two of the words she used have stayed with me. In fact, I’ve not been able to stop thinking about them. For the last 5 years, I have written and spoken about the difference between...

Marketing Is Client-Focused Too!

by Sarah Short | Apr 30, 2022 | Coaching, How To Sell Coaching, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution

Coaching Is Client Focused Coaches are all about the client. We’re all about not inserting our knowledge and experience into the coaching conversation. We understand that each client is unique and that holding space for one is a different experience from holding...

What Is Outreach Marketing?

by Sarah Short | Apr 9, 2022 | Brand New Coaches, Business Development, How To Sell Coaching, Marketing For Coaches, The Coaching Revolution

What is outreach marketing, and is it suitable for coaches who want to market comfortably, confidently and competently? I was chatting to a coach today. He found his way into my diary after listening to a podcast that Clair Pedrick and I made recently about building a...

I Only Want A Few Clients, Do I Need To Market Much?

by Sarah Short | Mar 31, 2022 | Brand New Coaches, Coaching, How To Sell Coaching, Marketing For Coaches, The Coaching Revolution

There’s (yet another!) myth that surrounds the concept of marketing for coaches and that’s the idea that if you only want a few clients, you only need to market a little. Here’s the thing – there’s no such thing as marketing a little. You...

Mastering Marketing Skills

Monetisable Credibility

Marketing Is Client-Focused Too!

What Is Outreach Marketing?

I Only Want A Few Clients, Do I Need To Market Much?

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