by Sarah Short | Nov 28, 2024 | Business Development, Coach Mindset, Core Values, Ethics, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution
Terms like soul-led and heart-centred are used by marketing trainers targeting coaches. Far from being harmless spiritual language, these terms are deliberately wielded to exploit coaches who believe marketing is inherently unethical. The coaching profession labours...
by Sarah Short | Aug 31, 2024 | Business Development, Challenge for Coaches, Coaching, Coaching Client Acquisition, How To Get Coaching Clients, Marketing For Coaches, Nail Your Niche, The Business Of Coaching, The Coaching Revolution
There’s never a good time, is there? 🤔 There’s always the busy-busy to be getting on with, so now is just not the right time. 🤔 It’s back to school in September, then before you know it – Christmas preparations, parties, Nativity plays at...
by Sarah Short | Jun 16, 2024 | Coaching, Coaching Client Acquisition, Credibility, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
I regularly hear people saying to coaches that there’s ‘no need to be on social media’, and that ‘marketing can be done in 15 minutes a day’. Let me say right here, I think that these statements are disingenuous. They are disingenuous...
by Sarah Short | Jun 10, 2024 | Coach Mindset, How To Get Coaching Clients, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
The stories we tell ourselves can keep us stuck. One of the stories that seems to be very well-told is the tale of the introverted coach who can’t market, because they don’t like to make a show of themselves. Let me back up a bit. I’m an extrovert....
by Sarah Short | May 29, 2024 | Coach Mindset, Coaches Supporting Coaches, Coaching Client Acquisition, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution
When my girls were younger and taking exams, they would rage about the unfairness of it all. The oldest would flounce, shout, and tell me that exams are ridiculous and that she shouldn’t have to sit them. I told her that there was no point whinging. We live in a...
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