by Sarah Short | Jan 10, 2020 | Business Development, Marketing For Coaches
Once upon a time, starting a coaching business was HARD! A coach would set up their coaching business and their clients would be those whom they could reach geographically. Face-to-face and in-person coaching was the norm because it’s all that was available. In...
by Sarah Short | Nov 22, 2019 | Business Development, Community, Marketing For Coaches
Last week, a coach I wanted to connect with not only refused my request, she also sent me a horrible message. It messed with my head. It said this: I see we have a number of connections in common, so I accepted your invite. Your profile and what you/your organisation...
by Sarah Short | Oct 9, 2019 | Business Development, Marketing For Coaches, The Business Of Coaching
Coaches are people people. We like other people, it’s why we do what we do. We are the world’s natural helpers. We’re also not naturally the best at business development – that’s no me being disparaging, its me reflecting on the global...
by Sarah Short | Oct 2, 2019 | Business Development, Marketing For Coaches, The Business Of Coaching
Coaches are positive, forward looking folk. We don’t dwell; coaches accept, we brush off and we move on. We take responsibility for our actions and our lives. We also need to be bilingual. Let me explain. When we work with our clients, we get them to look past...
by Sarah Short | Sep 30, 2019 | How To Sell Coaching, Marketing For Coaches, The Business Of Coaching
Hands up if the idea of marketing, or selling, or asking for business or (worst of all!) asking for money makes you feel pushy? Pushy is that horrible feeling that you’re being judged as ‘too big for your boots’ or people are wondering ‘who do...
by Sarah Short | Sep 27, 2019 | Business Development, Coaching, Marketing For Coaches
I asked a question about marketing in our community Facebook group, Coaching Republic (you’re not in the group? You’ll find it here and you’re welcome). The question I asked was this: How consistent are you in your marketing? One coach, who is...
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