by Sarah Short | Sep 3, 2021 | Brand New Coaches, Coaching, How To Sell Coaching, Marketing For Coaches
…if I must market myself… That was said. Out loud. By a coach. In my hearing! I was stunned. How on earth has the coaching industry got so f**ked up that coaches can believe this nonsense? This is the flip side of the adage that if your coaching is good...
by Sarah Short | Aug 27, 2021 | Brand New Coaches, How To Sell Coaching, Marketing For Coaches
A mentee of ours and I were chatting this week. She told that some of the cohort from the – very prestigious – coach training school she attends asked her how does she find the time to be ‘constantly posting on LinkedIn?’ (It’s no secret...
by Sarah Short | Aug 20, 2021 | Brand New Coaches, How To Sell Coaching, The Business Of Coaching
If you find yourself participating in yet another webinar about growing your coaching business, ask yourself this. Will what I’m learning take me any closer to getting my first – or next – paying client. What Do You Mean Sarah? I’m talking...
by Sarah Short | Aug 15, 2021 | Brand New Coaches, Our Mentoring, The Coaching Revolution
I’ve just read a book, Hooked by Nir Eyal. In it he talks about creating products that provide rewards for the user. Not just one reward in the beginning, but ongoing rewards, as usage of a particular product continues. The example I remember in particular is...
by Sarah Short | Aug 5, 2021 | Brand New Coaches, Coaching, Online Business, The Business Of Coaching
I get so frustrated by people talking about business saying things like ‘don’t worry, there’s no selling involved’. It even tops my feelings about the words heart centred or authentic. I belong to a Facebook group full of women entrepreneurs. It’s not just a...
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