by Sarah Short | Mar 26, 2026 | Business Development, Coaching Client Acquisition, How To Sell Coaching, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution
Every week I speak to coaches who have spent serious money trying to solve the problem of not having enough clients. Not small money – I mean the kind of investment that felt like a statement of intent at the time, somewhere between £5,000 and £22,000, handed...
by Sarah Short | May 5, 2023 | Business Development, Marketing For Coaches, Pricing, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
Why Coaching For Free Isn’t Going To Bring You Clients… Coaching for free isn’t the marketing tool that many coaches think (hope?) that it will be. Pro bono coaching does have it’s place, but it’s not as a marketing tool. Coaching is an...
by Sarah Short | Mar 20, 2023 | How To Sell Coaching, Marketing For Coaches, Marketing Language, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
You may be aware that I speak to lots of coaches. To put ‘lots’ into context, I speak to circa 150 coaches a week. Some of the 150 are in The Coaching Revolution community, some are participants in webinars I deliver, some I speak to in sales conversations...
by Sarah Short | Jul 7, 2022 | Coaching, Corporate Coaching, How To Sell Coaching, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution
Corporate coaching contracts are the holy grail for a significant number of coaches. This particular kind of coach often come from a corporate background and have frequently coached in that environment in an employed role. It’s not unusual of them to have taken...
by Sarah Short | Jun 28, 2022 | Brand New Coaches, Business Development, Marketing For Coaches, Online Business, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
Part-Time Coaching Not everyone wants to throw caution to the wind, to give up the day job (remove the safety net is how I’ve heard it described) and go all-in – make or break – to build a coaching business. And that’s ok. It doesn’t have...
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