by Sarah Short | Jan 29, 2025 | Coaching, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, Nail Your Niche, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
As you may be aware, I run a free challenge several times a year. This year, this question was asked more than once, particularly by coaches who want to work with those who are employed by the NHS. Apparently, some employees of the NHS have access to free coaching...
by Sarah Short | Sep 16, 2024 | Business Development, Challenge for Coaches, Coaching Client Acquisition, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, Nail Your Niche, The Business Of Coaching, The Coaching Revolution
“Don’t Rely On Referrals!” – Did This Title Make You Angry? Ok, I know that some of you have landed here, incandescent with rage because you absolutely do rely on referrals and you think others can too. If I’m talking to you, I know that...
by Sarah Short | Aug 9, 2024 | Brand New Coaches, Business Development, Coaches Supporting Coaches, Coaching Client Acquisition, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
I belong to a Facebook group that’s full of coaches of all kinds. Many (most?) of them are not our kind of coaches, but some are. The members of this group write many different kinds of posts, some of which ask questions about coaching techniques and others...
by Sarah Short | May 18, 2024 | Business Development, How To Sell Coaching, Marketing For Coaches, Pricing, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
There’s a very odd thing about our profession. I’ve encountered it from various coach training organisations and some of our professional bodies. The odd thing is this: the idea that promoting one’s services is distasteful. I don’t get it....
by Sarah Short | May 12, 2024 | Business Development, Credibility, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution
When I teach coaches how to market, I explain to them that they need to find a demographic group who have a problem that coaching can resolve. Almost without exception, those who have attended a free event I’ve given appear on LinkedIn within a few days, asking...
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