by Sarah Short | Apr 20, 2024 | Business Development, Coaching Client Acquisition, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
When it comes to marketing your business, there are 15 painful truths that none of us can escape. No one cares what you do. They care what you can do for them You can complain about the game, or you can learn the rules. If you’re afraid to publish things online,...
by Sarah Short | Apr 30, 2022 | Brand New Coaches, Business Development, Coaching, How To Sell Coaching, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution
There is a strongly held belief amongst coaches that if your coaching is good enough, your clients will find you. This belief comes from coaches being told this by some of the people who have trained them. Smart, highly experienced coaches (MCC in some cases I know...
by Sarah Short | Apr 30, 2022 | Coaching, How To Sell Coaching, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution
Coaching Is Client Focused Coaches are all about the client. We’re all about not inserting our knowledge and experience into the coaching conversation. We understand that each client is unique and that holding space for one is a different experience from holding...
by Sarah Short | Jul 30, 2021 | Brand New Coaches, Coaching, How To Sell Coaching
The art of good marketing is understanding what your client is thinking and what they care about. Even better is to join the conversation that they are already having in their head. There is nothing creepy or sneaky about this. Understanding your client is the...
by Sarah Short | May 2, 2021 | Coaching, How To Sell Coaching, Marketing For Coaches
It’s a really odd thing. There is a (massively misplaced) sense of superiority amongst the international coaching community. It around the process of finding coaching clients and how offensive marketing can be! Those who hold higher-level qualifications,...
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