by Sarah Short | Jan 8, 2026 | Coaching, Coaching Client Acquisition, How To Get Coaching Clients, Marketing For Coaches, Marketing Tools, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution, What Coaches Need
There’s a weird thing that goes on in our profession. We feel that coaching somehow transcends other professions, that what we do is special, and that it shouldn’t be sullied with thoughts of client acquisition or money. We identify as coaches, and that...
by Sarah Short | Jan 7, 2026 | Business Development, Business Planning, Coach Mindset, Coaching, How To Sell Coaching, Nail Your Niche, Pricing, The Business Of Coaching, The Coaching Revolution
When we start our coaching businesses, we tend to fall into one of two extremes with our pricing. We either charge ridiculously low fees because we’re ‘not experienced or qualified enough yet’, or we pick a high figure based on what we want to earn,...
by Sarah Short | Dec 15, 2025 | Coaches Supporting Coaches, Coaching, Core Competencies, ICF, The Business Of Coaching, The Coaching Revolution, What Coaches Need
Why We Created This Tool There is a lot of toxic rhetoric around the ACC exam. It’s so significant that lots of coaches simply don’t ever take the exam – which is crazy! The amount of time, energy and money we have poured into becoming a coach, and many of us...
by Sarah Short | Nov 17, 2025 | Business Development, Coaching, Coaching Client Acquisition, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution
We walked out of our coaching qualification feeling ready. We’d learned the models, practiced the techniques, logged our hours, and passed our assessments. We were on our way to being credentialed coaches, and we thought we had everything we needed to start...
by Sarah Short | Oct 23, 2025 | Coaching, Coaching Client Acquisition, ICF, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
Navigating the Landscape of Coaching Research The 2025 International Coaching Federation (ICF) Global Coaching Study represents an ambitious attempt to map the contemporary coaching profession. Published in collaboration with PricewaterhouseCoopers LLP, the report...
by Sarah Short | Aug 20, 2025 | Business Development, Coaching, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution, What Coaches Need
Or – Why Intelligence Can Be The Biggest Obstacle! Coaches are highly intelligent on the whole. I mean, I’ve never met a thick coach. After years of running The Coaching Revolution, I’ve encountered a peculiar challenge that occurs over and over again. It...
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