Is Marketing Inauthentic?

Is Marketing Inauthentic?

We see other coaches posting on LinkedIn and we shudder. The humble-bragging about qualifications, the ‘I’m so humbled by this feedback’ posts, and the oversharing of deeply personal struggles. It makes us uncomfortable just reading it, and the...
Why Hiring a Business Coach Feels Like a Good Idea (But Often Isn’t)

Why Hiring a Business Coach Feels Like a Good Idea (But Often Isn’t)

You’ve qualified as a coach. You’ve done the work, passed the assessments, earned your credential. Now you need clients, and when you look around for help, you see business coaches everywhere. They have businesses, they coach people on business, so it...
How Do I Get Coaching Clients?

How Do I Get Coaching Clients?

I belong to a Facebook group that’s full of coaches of all kinds. Many (most?) of them are not our kind of coaches, but some are. The members of this group write many different kinds of posts, some of which ask questions about coaching techniques and others...