marketing ethics Archives

Bad Coaches & Ethical Marketing

by Sarah Short | May 11, 2023 | Business Development, Ethics, How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution

I’ve heard it again this week. Apparently, there are hordes of bad coaches out there, who are lying in their marketing and making outlandish promises about what coaching can achieve. They’re not practicing ethical marketing. These coaches are giving the...

Is Marketing An Art, A Science, Or A Scam?

by Sarah Short | Mar 17, 2023 | How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution

The thing is a coach said to me earlier this week from what I understand, marketing is about saying the same thing over and over again, and I don’t feel comfortable doing that. Different Perspectives Coaches often see marketing as either a complete scam that...

Core Competencies for Marketing

by Sarah Short | Jun 21, 2022 | Business Development, Core Competencies, Core Values, Ethics, The Business Of Coaching, The Coaching Revolution

We have core competencies for coaching, tenets that underpin our ethics and our coaching skills. The leadership team at The Coaching Revolution is made up of 14 mentors who are alumni. They joined The Coaching Revolution to learn how to market their coaching business...

The Ethics Of Marketing For Coaches

by Sarah Short | Jun 13, 2022 | Core Values, Ethics, How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution

As professional coaches, we have a code of ethics. Whether we’re ICF, EMCC or AC trained (or any of the myriad of other professional qualifications) the ethics part of our coaching really matters. It matters to us and to our clients. Ethics of Marketing...

Bad Coaches & Ethical Marketing

Is Marketing An Art, A Science, Or A Scam?

Core Competencies for Marketing

The Ethics Of Marketing For Coaches

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