by Sarah Short | Jul 25, 2025 | Business Development, How To Sell Coaching, Marketing For Coaches, Our Mentoring, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
As Simon Sinek famously said, start with why. Why The Coaching Revolution Exists As The Coaching Revolution approaches its eighth anniversary, I’m reminded to think about our why. Three of us started The Coaching Revolution because we believed in the power of...
by Sarah Short | Jul 5, 2025 | AI, Business Technology, Business Tools, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, Marketing Tools, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
There’s a new wave of AI-powered tools promising to help coaches “build their Ideal Client Avatar” in minutes. They’re often created by people who have no Ideal Client Avatar (ICA) of their own and no fundamental understanding of what goes into building one. To my...
by Sarah Short | Apr 30, 2025 | Business Development, Business Tools, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, Our Mentoring, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
If you feel stuck, overwhelmed, or unsure where to start in building your coaching business, you are not alone. Many (most?) qualified coaches think they need everything perfectly mapped out before they can move forward. The right branding, the right headshots, the...
by Sarah Short | Nov 28, 2024 | Business Development, Coach Mindset, Core Values, Ethics, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution
Terms like soul-led and heart-centred are used by marketing trainers targeting coaches. Far from being harmless spiritual language, these terms are deliberately wielded to exploit coaches who believe marketing is inherently unethical. The coaching profession labours...
by Sarah Short | Oct 28, 2024 | Business Technology, Business Tools, Coaching, Coaching Client Acquisition, Marketing For Coaches, Marketing Tools, Online Business, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
I have had to summon serious courage to write this article because I suspect what I say will be incredibly unpopular and controversial. It’s an important question that needs considering: Will Coaches Survive The Technology Revolution? There has been much talk...
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