by Sarah Short | Oct 23, 2025 | Business Development, Digital marketing, Marketing For Coaches, Marketing Tools, Self-Employed Marketing, Social Media Marketing, The Business Of Coaching, The Coaching Revolution
I speak to dozens of coaches every week. Quite often, some of them have spent thousands of pounds on Facebook ads before they find me. They’re broke, confused, and convinced of one of two things – either the coaching profession is saturated, or marketing...
by Sarah Short | Oct 23, 2025 | Marketing For Coaches, Marketing Tools, Public Sector Background, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
You Left the Public Sector, But You Haven’t Left It Behind You trained as a coach to make a difference. You left your public sector role – perhaps burnt out, perhaps frustrated, or possibly you were simply ready for something new. The thing that you may not have...
by Sarah Short | Sep 26, 2025 | Business Development, Coaching Client Acquisition, How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
I watched a brilliant coach wait too long. We’d spoken, of course we had, that’s how she’d come to be on my radar in the first place. She was a brilliant, successful career woman who had found coaching at a critical juncture in her life, and in discovering coaching,...
by Sarah Short | Sep 26, 2025 | Coaching Client Acquisition, How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
A £40 Billion Business Lesson Every Coach Needs Starbucks recently fired its CEO, Laxman Narasimhan, because its share price lost $40 billion during his tenure. His credentials were impeccable – he’d worked for one of the ‘Big Four’ management...
by Sarah Short | Sep 26, 2025 | Coaching Client Acquisition, Ethics, Marketing For Coaches, Online Business, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
Something very uncomfortable came my way this morning and I’ve sat with it for a couple of hours. I decided that I’ll write this article, mostly because I want to share it with the coach in question. I received an univited DM this morning, from a coach. This is what...
by Sarah Short | Sep 26, 2025 | Coaching Client Acquisition, How To Get Coaching Clients, ICF, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
The ICF has awarded The Coaching Revolution 40 CCEUs across our three programmes – 23 Core Competency CCEUs and 17 Resource Development CCEUs. For context, qualified coaches need exactly 40 CCEUs every three years to maintain their ICF credentials. We can now...
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