by Sarah Short | Apr 14, 2026 | Coaching Client Acquisition, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution
Presence and client acquisition are not the same thing, and most of us who are not getting enquiries have been doing one while believing we were doing the other. The distinction matters because a coach who believes she is marketing, and getting no results, draws a...
by Sarah Short | Apr 9, 2026 | Coaching Client Acquisition, Marketing For Coaches, The Business Of Coaching, The Coaching Revolution
Three times a year, I run a free challenge called Nail Your Niche for qualified coaches who are struggling to find clients who can, and will, pay a professional rate for their coaching. One of the most common pieces of advice coaches receive, from other coaches, from...
by Sarah Short | Mar 8, 2026 | Coaching Client Acquisition, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
Many of us who struggle to find clients eventually arrive at the same conclusion – the market is too crowded, too competitive, or too full to build a viable business in. It’s an understandable conclusion, and it also happens to be completely wrong. The...
by Sarah Short | Oct 7, 2021 | Business Planning, How To Sell Coaching, Marketing For Coaches, Online Business
Summer is over. For me, it was a lovely one because having enjoyed a warm and sunny June, July and August (a bit too warm on one occasion to be honest, when the mercury hit 41 degrees!) I was away for the whole of September. But I remained visible online! I...
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