by Sarah Short | Apr 18, 2023 | How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
This is a tough love article all about marketing. I’ve had it on my mind for a while now and something happened last week that has crystallised what I want to say, and why. Marketing Is A Process Marketing is a creative process. It is an ongoing process....
by Sarah Short | Apr 3, 2023 | Business Development, Marketing For Coaches, Nail Your Niche, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
One of the biggest heart-sink realisations for me when I’m talking to a coach is when they tell me that they’ve given up work in order to put themselves under pressure to succeed with their coaching business. (A quick caveat here is when someone’s...
by Sarah Short | Mar 10, 2023 | Ethics, How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
Earlier this week I had a chat with a coach who wants to grow his coaching business. His coaching business has been around for a few months and he’s had less than a handful of clients. They are all from different sources and each with a different problem they...
by Sarah Short | Nov 30, 2022 | Marketing For Coaches, Marketing Language, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
How to create a marketing plan and learn to market properly… Good Marketing Isn’t Intuitive It’s also not about you. ‘Humble bragging’ about your latest award, or how beautifully your team coaching sessions went, or what amazing results...
by Sarah Short | Nov 26, 2022 | How To Sell Coaching, Marketing For Coaches, Marketing Language, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
What Most Coaches Think Most coaches think marketing is all about telling everyone about the coaching process, about what a great coach they are, about how they hold space for their overwhelmed clients to discover their authentic selves. Coaches think marketing is...
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