Well-Meaning Advice Destroys Coaching Businesses

Well-Meaning Advice Destroys Coaching Businesses

by | Jul 5, 2025 | Business Development, How To Get Coaching Clients, Marketing For Coaches, Niching, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution

I’ve said it before, and no doubt I’ll say it again – no matter how much we want it to be, wish it was true, or feel angry that it’s not – our coaching skills are not client acquisition tools, they’re delivery tools. It makes no difference how many...
Why Do Coaches Think Some Clients Don’t Count?

Why Do Coaches Think Some Clients Don’t Count?

by | Jun 23, 2025 | Brand New Coaches, Business Development, Coach Mindset, Coaching Client Acquisition, How To Get Coaching Clients, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution

I’ve had a few conversations with Coaching Revolution mentees recently that left me bemused. These conversations have left me wondering about why some clients ‘count’ and others do not. Real Clients The mentees I was talking with are about halfway through their...
Client Acquisition Is an Active Process

Client Acquisition Is an Active Process

by | May 20, 2025 | Business Development, Coaching Client Acquisition, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution

Most coaches aren’t inactive when it comes to client acquisition efforts. They’re busy and often frustrated. However, activity isn’t the same as traction and isn’t necessarily a working client acquisition process – unless it follows a structure. Posting about...
Coaching Is Not a Calling – It’s a Profession

Coaching Is Not a Calling – It’s a Profession

by | Mar 31, 2025 | Coach Mindset, Coaching Client Acquisition, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution

Coaching Is Not a Calling – It’s a Profession… (And It’s Time We Treated It Like One) The Status Quo For years, the coaching establishment has sold a seductive lie – that being a good coach is enough. That if you trust the process, the clients will...