Why Environment Matters To Client Acquisition

Why Environment Matters To Client Acquisition

Coaches who seem to stick to good habits with ease are often benefitting from an environment that makes those behaviours easier. Coaches who struggle to succeed could be fighting an uphill battle against their environment. What often looks like a lack of willpower is...
Confirmation Bias Is Killing Your Coaching Business

Confirmation Bias Is Killing Your Coaching Business

What if, as a profession, our beliefs around marketing are wrong? This blog is all about confirmation bias and marketing for coaches. Historically, the perceived wisdom around building a coaching business has been that to grow a business, you need to have meaningful...
From Coach To Well-Paid Professional (Part 2)

From Coach To Well-Paid Professional (Part 2)

There’s so much misunderstanding about what marketing is. I’m writing a series of articles in which I show you what good marketing looks like. I’ll be highlighting a coaching professional who is marketing well.  This is the second in a series of articles...
Are You A Good Coach?

Are You A Good Coach?

When we find coaching it can feel like we’ve found our ‘thing’. The thing that others seem to have but that we’ve never had – until now. The thing that lights us up inside and makes work feel like the wrong word to describe what...
Done For You Marketing

Done For You Marketing

Introducing the Done For You Marketing Package Build a Powerful Pipeline for Your Coaching Business Is this you? You’re a busy, experienced, well-paid coach. You’re probably working many more hours than you’d like to. The good quality associate work...