by Sarah Short | May 9, 2020 | Business Development, Coaching, How To Sell Coaching, Marketing For Coaches
It’s not hard to identify a potential coaching client who could pay. There are many kinds of potential coaching clients who can afford a coach and heaven knows, most certainly need one! We can take an objective view of who those who can pay might be. If I was to...
by Sarah Short | Aug 2, 2019 | Business Development, How To Sell Coaching, Marketing For Coaches
Coaches want to coach everyone. We want to change the world one person at a time. We finish our coaching courses, with our hearts full and an evangelical attitude to our newfound superpower. We can coach anyone and we don’t want to be known for one thing....
by Sarah Short | Jun 18, 2019 | Business Development, Marketing For Coaches, Our Mentoring, The Business Of Coaching
You Get What You Pay For Education isn’t cheap. Good quality education is certainly not cheap. Training isn’t cheap either. I only ever knew one person who went to Eton. He got 10 O levels, all grade A, and 4 A levels, also grade A. I learned that there...
by Sarah Short | Mar 29, 2019 | Marketing For Coaches, The Coaching Revolution
I had a conversation with a coach this week who said to me that she didn’t quite understand how we’re not different from the ‘just ONE thing’ gurus. They are the people I disparage on a regular basis for, well, not being honest. This coach was...
by Sarah Short | Feb 18, 2019 | Business Development, The Coaching Revolution
In the book The Power Of Habit, by Charles Duhigg, he talks about how powerful habits are, and how difficult it is to remove one. In fact, he puts forward the idea that actually, you can’t remove a habit at all, but you can replace a bad habit with a good one....
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