by Sarah Short | Nov 8, 2025 | How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, Marketing Tools, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
Four out of five coaches’ businesses will fail, and it’s got nothing to do with their coaching ability. We can hold every qualification going, be absolutely brilliant in a coaching conversation, and transform lives when we get the chance. None of it matters if...
by Sarah Short | Nov 8, 2025 | Business Development, Business Opportunity, How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
You’ve qualified as a coach. You’ve done the work, passed the assessments, earned your credential. Now you need clients, and when you look around for help, you see business coaches everywhere. They have businesses, they coach people on business, so it...
by Sarah Short | Oct 23, 2025 | Business Development, Digital marketing, Marketing For Coaches, Marketing Tools, Self-Employed Marketing, Social Media Marketing, The Business Of Coaching, The Coaching Revolution
I speak to dozens of coaches every week. Quite often, some of them have spent thousands of pounds on Facebook ads before they find me. They’re broke, confused, and convinced of one of two things – either the coaching profession is saturated, or marketing...
by Sarah Short | Oct 23, 2025 | Marketing For Coaches, Marketing Tools, Public Sector Background, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
You Left the Public Sector, But You Haven’t Left It Behind You trained as a coach to make a difference. You left your public sector role – perhaps burnt out, perhaps frustrated, or possibly you were simply ready for something new. The thing that you may not have...
by Sarah Short | Oct 23, 2025 | Coaching, Coaching Client Acquisition, ICF, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
Navigating the Landscape of Coaching Research The 2025 International Coaching Federation (ICF) Global Coaching Study represents an ambitious attempt to map the contemporary coaching profession. Published in collaboration with PricewaterhouseCoopers LLP, the report...
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