by Sarah Short | Oct 25, 2022 | Brand New Coaches, Business Development, Coaches Supporting Coaches, How To Sell Coaching, Marketing For Coaches, Niching, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
Having a niche makes marketing much more simple. It really does but I know that many (most?) coaches don’t believe that. The difficulties that coaches have with niching are one of two things. They think that having a niche will limit the number or type of...
by Sarah Short | Jan 28, 2022 | Brand New Coaches, Coaching, Marketing For Coaches, The Coaching Revolution
I am running a challenge. It’s just for qualified coaches, or those who are taking a coaching qualification. The challenge will be 4 days long. 4 days, 4 tiny tasks and one enormous lightbulb moment – if you join us. What We’ll Cover In The Challenge...
by Sarah Short | Sep 16, 2021 | Brand New Coaches, Coaching, How To Sell Coaching, Marketing For Coaches
There are only about 2000 companies in London that fit the description of the place that my ideal client works! One of our mentees said this, he was horrified, he thought it was a recipe for certain failure. He’s wrong. The reason he’s wrong is this...
by Sarah Short | Jul 25, 2021 | Brand New Coaches, Coaching, Marketing For Coaches, The Business Of Coaching
What do you spend your working day doing? I mean, what do you actually do from when you ‘clock in’ at the start of your working day, until you close the office door (or at least push your work to one end of the kitchen table)? I was reading an article by the...
by Sarah Short | May 27, 2021 | Brand New Coaches, Marketing For Coaches
I talk to lots of coaches every week. Dozens of them. What’s become very interesting and more than a little entertaining is the number of them who have said to me ‘I am Stella!’ Who Is Stella? Stella Hewittson is 42 years old and she is a coach. She...
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