by Sarah Short | Aug 13, 2023 | How To Sell Coaching, Marketing For Coaches, Marketing Language, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
In the world of coaching, the idea of marketing elicits mixed feelings. For many of us, even the thought of self-promotion and pushing our services can be uncomfortable. It conjures images of flashy salespeople and pushy tactics. This sentiment, however, is rooted in...
by Sarah Short | Jul 15, 2023 | How To Get Coaching Clients, How To Sell Coaching, Marketing For Coaches, Our Mentoring, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
There’s so much misunderstanding about what marketing is that I’m going to write a series of articles in which I show you what good marketing looks like, by highlighting a coaching professional who is marketing well. Part one of this series is about Sarah...
by Sarah Short | Nov 26, 2022 | How To Sell Coaching, Marketing For Coaches, Marketing Language, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
What Most Coaches Think Most coaches think marketing is all about telling everyone about the coaching process, about what a great coach they are, about how they hold space for their overwhelmed clients to discover their authentic selves. Coaches think marketing is...
by Sarah Short | Oct 20, 2022 | How To Sell Coaching, Marketing For Coaches, Self-Employed Marketing, The Business Of Coaching, The Coaching Revolution
I’ve been reflecting on a bunch of stuff and I’ve come to a conclusion about good marketing. It’s mostly around the fact that coaches still feel that marketing is grubby/grabby and pushy, icky….. (insert your favourite work for extremely...
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