by Sarah Short | Jul 16, 2021 | Coaching, Our Mentoring, The Coaching Revolution
I have had an odd week. I’ve had one of those weeks where stuff has collided in my head to make bigger and bigger connections and finally, the light switch flipped. Oddly, it has to do with the Dalai Lama. Last week, one of my clients told me that the Dalai Lama had...
by Sarah Short | Jun 11, 2021 | Coaching, How To Sell Coaching
I keep hearing nonsense, myths actually, about how coaches should find their clients and it really makes me mad. The reason I get mad is because these myths are perpetuated by coaches, they get repeated to one another as ‘truth’ when they’re really...
by Sarah Short | Jun 4, 2021 | How To Sell Coaching, Marketing For Coaches, The Business Of Coaching
As consumers, we’ve all become extraordinarily good at not being focused on things that don’t interest us. It’s not that we actively ignore them, it’s that we don’t even notice them in the first place. It’s a really good thing that...
by Sarah Short | May 27, 2021 | Brand New Coaches, Marketing For Coaches
I talk to lots of coaches every week. Dozens of them. What’s become very interesting and more than a little entertaining is the number of them who have said to me ‘I am Stella!’ Who Is Stella? Stella Hewittson is 42 years old and she is a coach. She...
by Sarah Short | May 20, 2021 | Brand New Coaches, Coaching, Community, Marketing For Coaches
‘The support of others’ for the purpose of this blog is the support of like-minded others. Even more specifically, I’m talking about the support of other coaches. Unique Situation Within the coaching profession, there is little general understanding...
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