by Sarah Short | Mar 13, 2020 | Coaching, How To Sell Coaching, Our Mentoring, The Coaching Revolution
I am used to coming across massive resistance to the idea of having an ideal client. It feels counterintuitive to be laser-focused in your marketing, and casting your net wide seems so much more sensible. However, there are huge benefits in defining your ideal client...
by Sarah Short | Mar 6, 2020 | Coaching, The Coaching Revolution
Coaching is insidious (but in a good way). It gets under your skin and becomes so much more than a skill. Coaches can see potential in everyone, even (especially?) when they don’t see it in themselves, and coaching becomes a vital part of our every day lives. In...
by Sarah Short | Feb 7, 2020 | Coaching, Our Mentoring, The Coaching Revolution
What kind of client would you like to coach? This week I had a very interesting conversation with a woman who described herself as a political activist. This woman works full-time supporting the seriously disadvantaged; women in refuges and the homeless, to name but...
by Sarah Short | Feb 2, 2020 | Coaching, Marketing For Coaches, The Coaching Revolution, Uncategorised
One of the things that coaches who talk to us about becoming mentees want to know, is where will I find clients? Rather frustratingly, the answer I always give is ‘it depends’… Let me explain. WHO Is Your Client? You may have heard me talk about the...
by Sarah Short | Jan 17, 2020 | Coaching
Can Anyone See You? Are you visible to the kind of client you want to work with? Or are you visible to everyone (or you’d like to think you are?!) You Can’t Find Clients If You’re Not Visible You’ve completed your coaching qualification and...
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