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Nail Your Niche

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Do As You’re Told And You Can Be 1 in 5
A sad truth in the coaching industry is that fewer than 1 in 5 coaches succeed. By succeed, I mean very specifically, succeed in creating a coaching business that can sustain them financially. 1 in 5 is a very small number. Worse, there are 4 out of 5 who fail to...
What Your Coaching Client Needs
You're a great coach. You absolutely understand what kind of clients you want to work with. You know what your coaching client needs. The issue you've had so far (if I had to hazard a guess) is that people just don't seem to understand what you do. Am I right? Your...
I Don’t Want To Coach THAT Kind Of Client!
What kind of client would you like to coach? This week I had a very interesting conversation with a woman who described herself as a political activist. This woman works full-time supporting the seriously disadvantaged; women in refuges and the homeless, to name but...
WHERE Are My Clients?
One of the things that coaches who talk to us about becoming mentees want to know, is where will I find clients? Rather frustratingly, the answer I always give is 'it depends'... Let me explain. WHO Is Your Client? You may have heard me talk about the concept of...
Attraction Marketing For Coaches
I would like to start by nailing my colours to the mast? I don't like the expression 'attraction marketing'. It's ironic that I don't, because not only it is the method of marketing that The Coaching Revolution uses, it's also what we teach. Why I Hate The Term...
Are You Visible?
Can Anyone See You? Are you visible to the kind of client you want to work with? Or are you visible to everyone (or you'd like to think you are?!) You Can't Find Clients If You're Not Visible You've completed your coaching qualification and things aren't going quite...
Starting A Coaching Business Is Easy
Once upon a time, starting a coaching business was HARD! A coach would set up their coaching business and their clients would be those whom they could reach geographically. Face-to-face and in-person coaching was the norm because it's all that was available. In...
Job Title? I Don’t Have One
What's your job title? Is it 'coach'? Everyone knows exactly what a coach is, don't they? I rarely meet someone who isn't a coach, who actually gets it right though. For the record: I'm not a netball coach (yes, I was asked that once!) I don't work with any kind of...
Don’t Let People Mess With Your Head!
Last week, a coach I wanted to connect with not only refused my request, she also sent me a horrible message. It messed with my head. It said this: I see we have a number of connections in common, so I accepted your invite. Your profile and what you/your organisation...
Monday Morning Motivator
Each week, we send out a little missive. It’s not arduous to read, in fact it’s light-hearted and it’s perfect to keep you up to date with what’s going on a The Coaching Revolution HQ.