We have opinions…
Nail Your Niche

Our next challenge is on 9-12 June 2025
Why Don’t You Pick Up The Phone?
The marketing process that we teach generates inbound enquiries. What that means is that potential clients, those who have recognised themselves in the things that you write or say, will come to you and say hey there, I read/heard this thing that you said/wrote and...
Finding Your Tribe, Like Birds Of A Feather
The thing about finding your tribe is that you get so much more than simply other people. Our Tribe Our tribe hangs out in INCROWD. It's a Facebook group and it's where we exist on a day-to-day basis. We also manifest on a weekly Zoom call (fondly known as Monday...
It’s ALL About The Community
We're human. Humans are social creatures. Humans like other humans. They like community. We're also coaches. Coaches are also social creatures. Coaches like other coaches (we speak the same language). However... Coaches end up working alone. This is madness and...
‘Professionals Aged 20-50’ Isn’t A Niche
A niche should be 'an inch wide and a mile deep'. I can't even remember where I heard this description - it was years ago - but it was true then and it's true now. Within that inch-wide niche lies your ideal client. Yesterday I delivered May's free masterclass over...
Be Authentic? WTF Does That Mean?
Occasionally I get really irritated by stuff I read. Sometimes, I get so irritated by it that it leads to my creating articles, posts and videos to talk about my irritation. Be Authentic they say! What does that even mean? This is one of those articles. The posts and...
A Coaching Client Who Can And Will Pay
It's not hard to identify a potential coaching client who could pay. There are many kinds of potential coaching clients who can afford a coach and heaven knows, most certainly need one! We can take an objective view of who those who can pay might be. If I was to sit...
Is Your Marketing Is Failing?
I speak to so many coaches from a wide variety of backgrounds. From the public sector, to small private companies to huge corporations - coaches and those who want to be coaches come in many shapes and sizes. Many of them tell me that their marketing is failing....
Community MATTERS!
We humans are gregarious creatures, we like to belong. Whether we're introvert or extrovert, are always happiest belonging to a group (the difference between introverts and extroverts is how we engage with said group). We like to belong to a group because community...
I Have To Explain What A Life Coach Is!
This is something that I hear often. Individuals tell me that they don't believe that there's a career (or a business) to be had in coaching because when they discussed it with friends and family, no one knew what a life coach was. No One And Everyone! Here's the...
Monday Morning Motivator
Each week, we send out a little missive. It’s not arduous to read, in fact it’s light-hearted and it’s perfect to keep you up to date with what’s going on a The Coaching Revolution HQ.