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AIDA – Not Just An Opera!
Attraction Marketing AIDA is an opera but it is also a very useful way for me to describe something for you too! What we teach at The Coaching Revolution is attraction marketing - but I hate to call it that. The reason I hate the phrase 'attraction marketing' is that...
Coaches – There Are Some B*stards Out There!
It's really odd, but I tend to write my best articles when I'm cross, and trust me, I'm cross! I've heard a few stories recently from individuals about companies that operate in the same industry as The Coaching Revolution. Ones that don't seem to share the...
Create A Successful Coaching Business
You don't have to have a particular background to create a successful coaching business. By successful, I mean whatever you want successful to mean. If you're looking for a six-figure coaching business, that's success for you. If on the other hand, you're looking to...
I’m Embarrassed and Ashamed ?
I had a very sad conversation with an embarrassed coach recently, Let's call her Alison. Alison is someone with a successful corporate career spanning decades and she left it to start a coaching business. Journey To Coaching As is often the case, Alison found coaching...
“I’m Crap At Marketing!”
Someone recently told me that they were crap at marketing. I was fascinated by this belief, so I asked 'how do you know?' 'Because nothing I do works' she said. 'What have you been doing?' I asked. 'I had a website built, I've been sharing my story to build rapport,...
Using Stories To Sell Coaching
Stories are as old as time. They are universal and we all love them. After all, there's nothing better than a good story, is there? You are probably already aware that story telling can be used to sell things - and it is particularly true when it comes to coaching....
Hashtag #thisshitworks
We have a hashtag at The Coaching Revolution - it's 'this shit works'. I wish I'd come up with it, but it wasn't me. It was created by one of our mentees, who had spent 18 months trying to figure out how to find coaching clients and failing before finding us. There's...
Coaching Practice, or Practise Of Coaching?
Someone shared a video with me this week. It was from their training school and it was one of two sessions that they had been given on the theme of 'business development'. They were just starting out in growing their coaching practice. To go back a bit, we'd been...
Coaching Business, or Busy-ness?
There's an interesting conundrum around creating a viable business, and that's the difference between busy, productive and effective. Do you have a business, or a busy-ness? Premise For This Article Let's start with a premise. That premise is this: without clients,...
Monday Morning Motivator
Each week, we send out a little missive. It’s not arduous to read, in fact it’s light-hearted and it’s perfect to keep you up to date with what’s going on a The Coaching Revolution HQ.