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How To Build Credibility
How do we build credibility with potential clients? It’s not in the way we think we do. We think we need more qualifications. That another certification, another credential, another set of letters after our name is the answer. We invest thousands of pounds and...
Is Marketing Inauthentic?
We see other coaches posting on LinkedIn and we shudder. The humble-bragging about qualifications, the 'I'm so humbled by this feedback' posts, and the oversharing of deeply personal struggles. It makes us uncomfortable just reading it, and the thought of having to do...
Difficult Now or Difficult Forever
Some difficulties in building a coaching business are temporary. Others are permanent. Most coaches can't tell the difference, and that confusion costs them their businesses. The Temporary Difficulties We Avoid Learning how to market a coaching business properly is...
Your Training Made You a Great Coach, Not a Business Owner
We walked out of our coaching qualification feeling ready. We'd learned the models, practiced the techniques, logged our hours, and passed our assessments. We were on our way to being credentialed coaches, and we thought we had everything we needed to start coaching....
Let’s Talk About Monetisable Credibility
We qualified as coaches. Most of us are good at it, we love the work, but the clients just aren't coming and we can't work out what we're doing wrong. Meanwhile, some of our training cohort seem to be doing absolutely fine. They landed clients within weeks of...
From Qualified Coach to Well-Paid Professional
Four out of five coaches’ businesses will fail, and it's got nothing to do with their coaching ability. We can hold every qualification going, be absolutely brilliant in a coaching conversation, and transform lives when we get the chance. None of it matters if nobody...
Why Hiring a Business Coach Feels Like a Good Idea (But Often Isn’t)
You've qualified as a coach. You've done the work, passed the assessments, earned your credential. Now you need clients, and when you look around for help, you see business coaches everywhere. They have businesses, they coach people on business, so it seems obvious...
Facebook Ads Are Not The Answer!
I speak to dozens of coaches every week. Quite often, some of them have spent thousands of pounds on Facebook ads before they find me. They're broke, confused, and convinced of one of two things - either the coaching profession is saturated, or marketing simply...
Are You A Coach With A UK Public Sector Background?
You Left the Public Sector, But You Haven't Left It Behind You trained as a coach to make a difference. You left your public sector role – perhaps burnt out, perhaps frustrated, or possibly you were simply ready for something new. The thing that you may not have...
Monday Morning Motivator
Each week, we send out a little missive. It’s not arduous to read, in fact it’s light-hearted and it’s perfect to keep you up to date with what’s going on a The Coaching Revolution HQ.