We have opinions…
Nail Your Niche

Our next challenge is on 12-15 May 2025
‘Coach’ As A Verb – Not A Noun
Most coaches introduce themselves with the words I’m a coach. I think that mistake is costing us dearly as a profession. It’s not that the coaching profession is broken. Coaching itself is powerful. However, the language we use to describe it is part of why many...
Coaching Is Not a Calling – It’s a Profession
Coaching Is Not a Calling - It’s a Profession... (And It’s Time We Treated It Like One) The Status Quo For years, the coaching establishment has sold a seductive lie - that being a good coach is enough. That if you trust the process, the clients will come. That...
Why Do I Need To Know My Potential Client’s Job Title?
When I’m delivering my Nail Your Niche challenge, one of the most common objections I hear from coaches is that coaching is about the person, not their job title, or that they can coach anyone, so why would they need to know this information? And they’re absolutely...
The Myth of the High-Ticket Client
The phrase high-ticket client is one of those vague, feel-good marketing buzzwords that has wormed its way into the coaching industry. It’s used liberally by those who want to sell to coaches, promising them a shortcut to riches with clients who are supposedly ready...
The #1 Skill Coaches Must Master
The #1 Skill Coaches Must Master (That Has Nothing to Do with Coaching) For many coaches, associate work has provided a fulfilling, professionally credible career. It’s allowed us to focus on coaching without worrying about client acquisition, and many of us have...
From Complaints To Clients
I read a 'rant alert' post in which a coach was expressing her massive frustration about the lack of regulation in our profession. Here's the thing... we can't control everything that frustrates us about the coaching industry, but there is something we can control and...
The Commercial Crisis In Coaching
'The Commercial Crisis In Coaching' is the culmination of some conversations I've had with coaches this week and a lot of reflection. I’m interested in your thoughts... Why Good Conversations Aren’t Enough Professional coaching bodies and training organisations have...
Do You Have A UK Public Sector Background?
If you’re a qualified coach with a UK public sector background, you might already know that securing work in this space comes with its own set of challenges. Procurement processes, tendering systems, and stakeholder concerns can feel like a minefield. It’s not about...
How Do I Compete With FREE?!
As you may be aware, I run a free challenge several times a year. This year, this question was asked more than once, particularly by coaches who want to work with those who are employed by the NHS. Apparently, some employees of the NHS have access to free coaching - I...
Monday Morning Motivator
Each week, we send out a little missive. It’s not arduous to read, in fact it’s light-hearted and it’s perfect to keep you up to date with what’s going on a The Coaching Revolution HQ.