About Us
Let’s talk about the Coaching Revolution Mentors
Our Story
The Coaching Revolution and the Coaching Revolution mentors have supported qualified coaches in building successful businesses since September 2017.
Above all, what we teach works and therefore we have a whole community full of success stories to support this.
A successful coaching business consists of two separate skillsets, each of which make up 50% of your business skills. There’s the delivery half of you business, where all your coaching skills and qualifications sit, and there’s also the creating the opportunities to DO the delivery half, where your sales and marketing skills sit. Both skillsets are essential to the success of a coaching business.
The Coaching Revolution mentors have all been through our programme. They joined us to learn how to find coaching clients, they implemented what they learned and now they teach others how to do the same, whilst also running their own coaching businesses.
Who We Work With
We chose to work only with qualified coaches because we focus on the creating the opportunity to DO the delivery half of your business. Our clients have the delivery half of their businesses sorted – probably sorted incredibly well with multiple qualifications. We support them by teaching them the other skillset; sales and marketing. We only work with those who have a recognised, accredited, professional coaching qualification – or are studying for one. ICF, EMCC, AC or any of the other reputable providers, all are acceptable to us. (Those $27 online 5-hour courses? They’re not acceptable to us as what we teach works really well, and for that reason we will not be responsible for the proliferation of poor quality coaching!)
The Coaching Revolution does not offer a ‘get rich quick’ programme, you won’t be earning ‘6-figures in just 90 days’. However, we offer something far better than that. We’ll teach you a process for generating a pipeline of inbound enquiries and – equally importantly – the skills you to turn as many of those as possible into paying clients .
Introducing The Coaching Revolution Mentors
Click on the LinkedIn icon to find out more about any of us.
Sarah Short
Founder
Sarah is the founder of The Coaching Revolution, and she teaches qualified coaches how to stop hoping for clients and start consistently winning them.
Most coaching schools do a good job of teaching coaching, but they leave out a crucial part – how to find clients to pay for our services. The result is that 82% of coaching businesses fail within two years.
That stat lit a fire under Sarah, because she believes that coaching is a superpower, but if coaches don’t know how to find people to coach, it’s a superpower going to waste.
Before Sarah entered the profession, she’d already built real service businesses, selling transformation, not time. She knows what it takes to fill a room, run a business, and sell an intangible service to people who don’t fully understand it. When she realised how unequipped most coaches were to do the same, she made it her mission to close that gap.
Since 2017, she’s helped coaches translate what they do into language that sells. She and her mentors show them how to define niches with commercial clarity, and build repeatable client acquisition strategies based on behavioural psychology, not wishful thinking.
She cuts through nonsense that’s spouted to coaches about, say, ‘6-figures in 90 days’. She names the myths that keep good coaches broke, and she refuses to let beliefs about client acquisition being an unethical practice be used as an excuse for commercial naivety.
The Coaching Revolution is not a solo act. Sarah leads a team of 14 alumni – successful coaches who teach alongside her and model what it looks like to build a business that’s both values-led and financially viable.
We don’t sell dreams. Instead, we teach the skills that put and keep good coaches in business.
Louisa Pau
Mentor
Helen Clare
Mentor
Paula Sheridan
Mentor
Alex Atherton
Mentor
Kathryn McComb
Client Services Manager and Mentor
Liz O'Neill
Mentor
Sarah Clein
Mentor
Crystal Nicholls
Mentor
Magali Leroux
Mentor
Jen Mohindra
Mentor
John Gilbert
Mentor
Nicole James
Mentor
Sally Hambly
Mentor
Caroline Tapken
Client Services - Sales
What do we teach?
All our mentors teach the same thing! A simple and pragmatic marketing process that has helped coaches to succeed.
Ideal Client Avatar (ICA)
Find your niche, and create an ideal client avatar (ICA) within that niche.
What that means is that you have a single focus for all your marketing.
Your Unique Marketing Message
Create a marketing message, especially for the kind of client you want to attract.
What that means is that potential clients will come to you. They’ll hop into your inbox and say Hey, you’re talking about me! Can we have a chat please?
Delivered in the Right Place
Become visible to the kind of clients you want to work with. What that means is that you don’t have to spread yourself thin trying to be on every social media platform and at every networking event!
Generate 1:1 Conversations
Your diary will be booked with potential clients who not only understand what you do, but are keen to work with you!
Enrol The Clients
We teach you how to use your coaching skills to have a comfortable conversation that leads to new clients.
What that means is that you’ll (finally!) know how to have comfortable ‘sales’ conversations that are not salesy, not pushy, just successful.
Rinse and Repeat
Once you know what you’re doing, you simply keep going. Stay visible in the places where you know that you’re clients are.
Simple, yet devastatingly effective!